Encouraging and guiding companies to actively carry out charitable donation activities is currently an important part of our country's coordination of three distributions and promotion of common prosperity. Based on the analysis of the core characteristics of listed company's equity incentives, this paper puts forward the hypothesis of management's balance in corporate charitable donations, and examines the impact of management's equity incentives on the company's different types of charitable donations through empirical methods. The results show that with the increase in the intensity of management's equity incentives, management's opportunistic charitable donations have dropped significantly, while the company's strategic charitable donations have not changed significantly. Further research found that in companies with more severe financing constraints, higher agency costs, higher risk of stock price collapse and higher information transparency, the negative effect of equity incentives on management's opportunistic charitable donations is more obvious. When the risk of stock price collapse is high, the management tends to increase the company's strategic charitable donations to stabilize the stock price. This paper expands the study of the economic consequences of equity incentives from the perspective of charitable donations, and provides important empirical evidence for eliminating concerns of executives who choose to reduce the company's social responsibility due to the pressure of performance conditions.