The Study on Exhibition Participation Objectives of Visitors: Factor Analysis & Cluster Analysis——Case Study of Trade shows at Dongguan City

LUO Qiu-ju

Jinan Journal ›› 2008, Vol. 30 ›› Issue (2) : 47-52,58.

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Jinan Journal ›› 2008, Vol. 30 ›› Issue (2) : 47-52,58.

The Study on Exhibition Participation Objectives of Visitors: Factor Analysis & Cluster Analysis——Case Study of Trade shows at Dongguan City

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