Narrative Discourse Analysis on Advertising Criticism: its Background,Significance, and Challenges

YANG Xian-shun, ZHANG Shan-jing

Jinan Journal ›› 2009, Vol. 31 ›› Issue (6) : 185-189.

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Jinan Journal ›› 2009, Vol. 31 ›› Issue (6) : 185-189.

Narrative Discourse Analysis on Advertising Criticism: its Background,Significance, and Challenges

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